PrEmo
By Pieter Desmet
PrEmo is a unique, scientifically validated instrument to gain insights in people’s emotions. Animated cartoon characters enable people to report their emotions without using words.
The heart of PrEmo is an animated character that uses his face, body and voice to express fourteen different emotions. Seven of these are positive, like pride and joy, while the other seven are negative, like fear and sadness. Together, these fourteen emotions represent a fully representative cross-section of the human repertoire.
Download the application here.
Usage Tips
With PrEmo, people can report their feelings in any situation by simply pointing out one or more animations. You can measure the emotions people have towards new designs, medical procedures, during a music festival, when tasting wine, or in any other situation you are interested in. PrEmo makes the measurement of both strong and subtle feelings simple and reliable. Because it does not rely on words, PrEmo works cross-culturally. The animations have been validated in many countries across the world. You can use the online version for large-scale (quantitative) studies, or the card-set for (qualitative) interview sessions.
Student Cases
Read about how students have used PrEmo in their projects.
Armwear: Cool Prostethics
Design of a product usable on current and future prostethics to give teenager prosthesis wearers the opportunity to be confident and proud to wear their prostethis.
Children with Autism & Emotion
Designing a product that will enable autistic children to practice and learn emotional expressions with the use of PrEmo animations.
Resources
By Pieter Desmet
For academic research, the offline PrEmo version (including the app) is available under an Attribution-NonCommercial-NoDerivatives 4.0 International Creative Commons licence (CC BY-NC-ND 4.0). This means that you are free to use the tool for non-commercial purposes as long as you give appropriate credit, provide a link to the license, and do not modify the original material.
Authors
PrEmo was conceptualized and developed by Pieter Desmet (TU Delft). Animated cartoons were created by Peter Wassink (Wassink animaties). The PrEmo app was developed by Yancheng Du (TU Delft), and the online PrEmo version was developed by Steven Fokkinga and Willem van der Maden (Emotion Studio). Validation studies by Pieter Desmet and Gael Laurans (TU Delft).
Citation
In communication, please refer to PrEmo as follows: Desmet, P.M.A. (2019). PrEmo card set: Male version. Delft, Delft University of Technology. ISBN: 978-94-6384-076-7.
References
Desmet, P.M.A. (2018). Measuring emotion: Development and application of an instrument to measure emotional responses to products. In: M.A. Blythe & A.F. Monk (Eds.), Funology 2: from usability to enjoyment (pp. 391-404). Springer Publishing.
Laurans, G., & Desmet, P.M.A. (2017). Developing 14 animated characters for non-verbal self-report of categorical emotions. Journal of Design Research, 15(3/4), 214-233.
Publication date
Various versions between 2002 and 2019
Download the application here.
PrEmo
Usage Tips
Resources
For academic research, the offline PrEmo version (including the app) is available under an Attribution-NonCommercial-NoDerivatives 4.0 International Creative Commons licence (CC BY-NC-ND 4.0). This means that you are free to use the tool for non-commercial purposes as long as you give appropriate credit, provide a link to the license, and do not modify the original material.
Authors
PrEmo was conceptualized and developed by Pieter Desmet (TU Delft). Animated cartoons were created by Peter Wassink (Wassink animaties). The PrEmo app was developed by Yancheng Du (TU Delft), and the online PrEmo version was developed by Steven Fokkinga and Willem van der Maden (Emotion Studio). Validation studies by Pieter Desmet and Gael Laurans (TU Delft).
Citation
In communication, please refer to PrEmo as follows: Desmet, P.M.A. (2019). PrEmo card set: Male version. Delft, Delft University of Technology. ISBN: 978-94-6384-076-7.
References
Desmet, P.M.A. (2018). Measuring emotion: Development and application of an instrument to measure emotional responses to products. In: M.A. Blythe & A.F. Monk (Eds.), Funology 2: from usability to enjoyment (pp. 391-404). Springer Publishing.
Laurans, G., & Desmet, P.M.A. (2017). Developing 14 animated characters for non-verbal self-report of categorical emotions. Journal of Design Research, 15(3/4), 214-233.
Publication date
Various versions between 2002 and 2019